Zameen.com, a trusted name in the real estate market of Pakistan, has launched an impressive brand campaign across out-of-home and digital platforms to highlight the resilience of country’s property and construction sector. Through its user-friendly online platform, Zameen.com simplifies transactions and promotes transparency by connecting investors, developers, and buyers. With a global reach and a reputation for excellence, Zameen.com has earned the trust of millions of users. Notably, the company is actively assisting over 200 developers in successfully selling and marketing more than 250 projects nationwide.
The Mega OOH Campaign: Unveiling Zameen.com’s Monumental Branding Endeavor
Zameen.com’s latest branding endeavor is nothing short of spectacular. With over 250 billboards, 3000+ LED streamers, and an astounding 200,000 sq. ft. of advertisement space, this OOH campaign stands as the largest in Zameen.com’s history. The simplicity and effectiveness of the campaign lie in showcasing the iconic Zameen.com logo against a classic “Pakistan Green” background, accompanied by the famous tagline “Har Pata, Humain Pata Hai.” This clean, straight, and beautiful presentation symbolizes the unwavering strength of the largest real estate portal and marketing brand in Pakistan.
Innovative Digital Brand Campaign: Showcasing Zameen.com’s Digital Mastery
Zameen.com’s digital mastery and global recognition are widely acclaimed. The company has taken its OOH campaign to the next level by incorporating a comprehensive digital strategy across various platforms, including Google, Facebook, Instagram, YouTube, TikTok, Snapchat, Twitter, and LinkedIn. In just the first week, Zameen.com reached an astonishing 100 million people through these digital channels, leaving an indelible mark in the minds of customers. Furthermore, Zameen.com’s website and mobile application currently experience an impressive milestone of over 100,000 sessions per day, solidifying its position as a prominent player in the online platform realm.
Win an iPhone 14 Pro Max: Engaging the Audience on a Personal Level
As part of the ongoing brand campaign, Zameen.com has introduced an exciting brand engagement initiative that gives participants the opportunity to win an iPhone 14 Pro Max. By simply sharing pictures of the billboards and streamers online, individuals can actively participate and increase their chances of winning this incredible prize. This interactive approach not only enhances brand visibility but also fosters a personal connection with the audience. Take a moment to visit Zameen’s social media platforms and try your luck to win this amazing phone for yourself.
Impact Objective: Bolstering Industry Confidence
Zameen.com’s brand drive serves a crucial objective of boosting confidence among stakeholders in the real estate sector and its allied industries. During these turbulent times, when the industry’s leading brand invests significantly in marketing, the message of positivity resonates strongly. The marketing endeavors are focused on providing customers, developers, agencies, and marketers with the assurance that the property market acts as a hedge against the risks facing the current economy.
Zameen.com’s brand campaign stands as a testament to its unwavering commitment to revolutionizing the property business in Pakistan. With its global presence, widespread popularity among stakeholders, and comprehensive marketing services, Zameen.com continues to lead the way in the real estate industry. By solidifying its position as a leading force in the digitization of Pakistan’s property sector, Zameen.com reinforces its trailblazer status, propelling the industry into a new era of success and growth.
