The recent events themed ‘Digitizing Merchant Payments,’ organized by Golootlo and 1LINK, served as the launching pad for the 1GO product. The events were held in Islamabad on July 22, Lahore on July 24, and Karachi on July 26. These events also celebrated the achievements of Golootlo’s top merchants and honored their contributions. 1LINK and PayPak issuer banks were also recognized for their invaluable support and contributions towards the initiative.
1GO by 1LINK is a groundbreaking Person-to-Merchant (P2M) payment solution that revolutionizes how businesses and consumers interact in Pakistan’s rapidly evolving digital economy. Leveraging the power of RAAST, the country’s instant payment system, 1GO enables dynamic QR based instantaneous, secure, and cashless transactions directly from customers’ bank accounts to merchants. This innovative service eliminates the need for traditional payment methods, offering unparalleled convenience and security. By simplifying and accelerating payment processes, 1GO not only enhances the customer experience but also empowers merchants with a cutting-edge digital payment channel, driving greater access to finance and modernizing commerce across the nation.
The Karachi event was graced by Mr. Shoukat Bizinjo, Additional Director of the Digital Financial Services Group at SBP, where he shared his thoughts about the launch of 1GO and 1LINK’s positive impact on the economy.
Golootlo also announced the PayPak Merchant Incentive Program, specifically tailored for its network of over 30,000 merchants. This program encourages merchants to leverage digital payment solutions to streamline their business growth through QR transactions and card payments. Ms. Maliha Anwer Khan, CCO of 1LINK, emphasized the importance of this program for the merchant community.
Throughout these events, insights and visions were shared by industry leaders including Mr. Fahad Mahmood, Founder & CEO of Golootlo, Mr. Syed Ahsan Aslam, Managing Director of Golootlo, Mr. Najeeb Agrawalla, CEO of 1LINK, and Mr. Bashir Khan, COO of 1LINK. They highlighted their commitment to digitizing Pakistan with revolutionary solutions, enhancing both customer and business experiences.
With the launch of 1GO, Golootlo and 1LINK are set to transform the digital payment landscape in Pakistan. This new service will soon be available across multiple brands nationwide, promising a secure and efficient payment experience for both merchants and consumers.
For more information, visit the official website.
