Live-streaming rights see a substantial increase in price as compared to the previous two
home series held from August to October 2024.
The Pakistan Cricket Board (PCB) announced on Tuesday that the Tower Sports has been awarded live-streaming rights for all home international cricket from January to December 2025 in the Pakistan region.
The rights were awarded following a transparent tender process. During the next 12-month period, Pakistan will host four Test matches, which includes two Test-match series against West Indies scheduled at the Multan Cricket Stadium from 17 to 29 January. Pakistan will also host 16 ODIs, which include four matches from the tri-nation series involving New Zealand and South Africa and also 15 T20Is.
PCB Chief Operating Officer Sumair Ahmad Syed:
“The Pakistan Cricket Board congratulates Tower Sports for taking part in the bidding process and winning it. I want to thank the Tower Sports for their commitment and support towards Pakistan cricket and look forward to this enriching partnership for not just the two parties involved but also the fans across the country.
“We will be hosting multiple bilateral series in the next 12 months, which also include a tri nation tournament as well. I am delighted for the fans who in this digital era will be glued to their screens and witness the action through live-streaming available to them.
Duraid Qureshi, CEO HUM Network of which Tower Sports is a subsidiary:
“This achievement underscores HUM Network’s commitment to empowering youth and building a vibrant future for sports in Pakistan.
“By bringing exclusive coverage of Pakistan’s cricket matches to digital platforms, HUM Network aims to revolutionise how cricket is experienced by fans, offering unparalleled access to their favorite sport. This initiative not only celebrates the spirit of cricket but also serves as a unifying force, fostering national pride and collective enthusiasm.
“We believe in using our platforms to amplify the love for cricket, which is an integral part of our national identity, and to create opportunities for the younger generation to connect, celebrate, and grow through their shared passion for the game.”
